This isn’t your grandma’s wool.
It’s the natural performance of Merino wool.
Studies show that most people still think of wool as the itchy, clunky material your grandma knits with.
But this is a new era of wool. Naturally performing Merino wool. And it isn’t made just for winter. It’s made for anyone who sweats.
How do you sweat?
Are you an armpit hider? A back soaker? Or a head-to-toe drencher? New Activewear from Smartwool uses Merino wool to help keep your sweat in check even on the hottest days.
2022 Smartwool Activewear Launch Campaign
